12 steps to lettings success checklist


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Advertise on the biggest property sites in the UK: Rightmove, Zoopla, and Primelocation

Over 90% of property searches start online, and these three sites are the most popular. They don’t take advertising directly from landlords, but an agent can help you get listed – and noticed – by prospective tenants.

Have you set a competitive rental price?

Visit Rightmove and Zoopla to check rental prices of similar properties in the area. The right price will help you market your property competitively. A rent that’s too high won’t attract many enquiries; an underpriced rent will affect your profit margin.

Know your legal obligations

Protect yourself and your investment by learning about (and adhering to) all your legal obligations, from deposit registration and the government’s ‘How to Rent’ guide to EPCs and Gas Safety Certificates.

Know your target market

Is your property a flat or a house, furnished or unfurnished? It may be most suited to a particular market, such as working professionals, students or families. For expert advice on writing a compelling online advert for your target audience.

Choose the right letting agent for you

Whether you’re self-managing or prefer full property management, choose a qualified agent who is up to date with legal legislation. Look for members of ARLA, NALS or RICS. Get yourself a dedicated and experienced property manager.

Notify your lender

If your property is mortgaged, you must notify your lender to ensure you have consent to let.


Have you got a To Let board?

Along with advertising on the UK’s leading property websites, To Let boards are a great way to get your property noticed in the local area.

Account for void periods

If your property remains empty for some time, you will still have outgoings such as mortgage payments, interest and council tax. Put aside enough rent to cover at least one month’s void period each year. Reduce the likelihood of void periods by properly referencing your tenants, to check they can fully afford the rent.

Reference your tenants

Comprehensive referencing includes affordability, employment status and credit checks, as well as a reference from a previous landlord.

Make sure you have a legal tenancy agreement

A good tenancy agreement outlines the responsibilities and obligations of both landlord and tenants.

Protect the deposit

You are legally required to protect your tenant’s deposit within 30 days of receiving the funds. The schemes are: DPS, My Deposits, and TDS. Failure to protect your tenant’s deposit can incur a fine of up to three times the deposit amount.

Carry out an inventory

An absolute essential. Inventories document the property’s condition at the beginning of the tenancy. If your tenant disputes deposit deductions, you’ll need a signed and dated inventory to prove your deductions are justified.


All our information is brought to you by Kate Faulkner OBE, author of Which? Property books and one of the UK's top property experts.
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